Wednesday February 28th, 2001

Briton Damon Hill has followed Martin Brundle and Derek Warwick by entering the world of car sales.

Former world champion Hill, 40, retired from Formula One in 1999 after a disappointing year with Jordan and he is ready to relish the new challenge which awaits him.

He has teamed up with manager Michael Breen and automotive entrepreneur Nick Whale to set up Damon Hill Limited, and the company has taken on a BMW dealership in Warwick.

Hill hopes that his business can capitalise on his name. "Hopefully having my name on the door will symbolise that the company stands for everything I aspired to in my career as a driver," said Hill.

The former driver will be president of the new company and involved with external customer events such as golf and corporate track days.

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