Thursday January 18th, 2001
United States president-elect George W. Bush has invited Piero Ferrari, the son of the Italian company's founder Enzo, to his presidential inauguration ceremony in Washington on Saturday.
Ferrari has also been invited by Bush to a private banquet on Friday near the White House.
"I certainly did not expect this, but I am honoured and very curious at the same time" declared Piero Ferrari on receiving the hand-written invitation from the White House.
As well as being vice-president and one of the chief shareholders of Ferrari, Piero Ferrari is also president of CSAI, the Italian motorsports authority, and president of Piaggio Aeronautica.
The USA represents the most important market for Ferrari cars, absorbing 27 per cent of production, and this together with the prestige associated with being the son of the most famous car constructor in history, is probably the reason behind George Bush's invitation.