 Schumacher Joins Beckham for Vodafone Ads Friday November 1st, 2002
Schumacher's advertisement shows the Ferrari star in Fiorano, racing against his team's test driver Luca Badoer on motorised scooters - the kind that Schumacher had made so popular in the paddock this year. The two Ferrari drivers then cross the finish line head to head - in no different fashion, perhaps, to the attempts made by the German to create a dead heat in the US Grand Prix last month. Only this time he succeeds to cross the line first: his team members use Vodafone's new Live Pictures device to establish he is the winner. Schumacher and Beckham's ads are scheduled to appear on television in the UK in a couple of weeks' time. The full commercials can be viewed in the mean time online: Schumacher's ad can be found at http://www.vodafonegallery.com/schumacher and Beckham's at http://www.vodafonegallery.com/beckham.
Published at 14:43:14 GMT
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World Champion Michael Schumacher made some time for a little self-humour and fun, courtesy of Ferrari sponsors Vodafone, when the German participated in a new advertisement campaign which features himself, as well as British football star David Beckham.
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